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Zomato acquires Poland’s Gastronauci, fourth acquisition in three months

Zomato Acquistion - http://economictimes.indiatimes.com/news/emerging-businesses/startups/zomato-acquires-polands-gastronauci-fourth-acquisition-in-three-months/articleshow/43221146.cms

Zomato Acquistion - http://economictimes.indiatimes.com/news/emerging-businesses/startups/zomato-acquires-polands-gastronauci-fourth-acquisition-in-three-months/articleshow/43221146.cms On an acquisition spree, online and mobile restaurant search and discovery services Zomato on Tuesday said it has acquired Poland’s leading restaurant search service Gastronauci for an undisclosed sum.
Zomato has now acquired four companies globally within a span of three months. New Zealand-based restaurant search service MenuMania became a part of Zomato in July 2014. Lunchtime.cz and Obedovat.sk, the Czech Republic’s and Slovakia’s restaurant guides, became a part of Zomato on the 22nd of August, 2014.

 

“This is an exciting new chapter for us and we look forward to working with Zomato and use their technology and product expertise,” Gastronauci said.

“We have had great success in building a strong and engaging user base for Gastronauci in Poland since 2007. This is an exciting new chapter for us and we look forward to working with Zomato and use their technology and product expertise to bring a new enhanced experience for both consumers and merchants,” said Gastronauci, Founder and CEO, Ola Lazar.

Sources say Zomato is eyeing yet another acquisition deal in Europe before the end of the calendar year. The company was funded with $37 million (Rs 227 crore), last year bySequoia Capital and existing investor Info Edge and it is believed about 80 percent of the money raised in this round is still available at its disposal.

The team at Gastronauci will be working closely with the Zomato team following this acquisition. Gastronauci was founded in 2007 by Ola Lazar. The transaction is expected to be completed by the beginning of November. Zomato and Gastronauci will work on building and rolling out an integrated product in the coming months. Gastronauci’s website and mobile app helps users in Poland look for places to dine out or order in from a database of over 26,000 restaurants across the country.

According to Zomato, Founder and CEO, Deepinder Goyal acquisitions make sense for the company as it allows the company with a ready market. Goyal says the company prefers to acquire and partner with a dominant local player rather than competing with them and each of the acquisition has helped Zomato get a strong foot hold in the multilingual European market.

“Ola and the Gastronauci team have built an excellent product that has a significant mind share in Poland. We are very happy to welcome Gastronauci into the Zomato family. Both Zomato and Gastronauci are committed towards building the best platform possible to connect users and the restaurant industry. We are excited to work on building an integrated product combining our technology with Gastronauci’s exhaustive reach in Poland,” said Goyal.

According to Zomato, Director, International Operations, Pramod Rao the company is planning to expand into multiple geographies in the immediate future “and expansion in Europe is one of our key focus areas. We are delighted to have Gastronauci on board and look forward to strengthening our presence further in Central and Eastern Europe.”

Zomato has been aggressively expanding its global presence over the past two quarters, while also strengthening its presence in existing markets. In August 2014, Zomato acquired Lunchtime.cz and Obedovat.sk, the Czech Republic’s and Slovakia’s restaurant guides respectively, for a combined amount of $ 3.25 million. Shortly before that, in July 2014, Zomato acquired MenuMania, the leading restaurant discovery service in New Zealand. The three acquisitions in the Czech Republic, Slovakia and Poland are strategic moves to establish Zomato’s presence as a leader in the restaurant discovery space in Central and Eastern Europe.

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Nasbeer Ahammed
Founder, Investor, Entrepreneur & Mentor of Expibotz Technologies Pvt Ltd, Startup ShowCase, Neukoz Technologies, Magik Media, Make My Experience, Swan Logistics, etc...
http://www.nasbeer.com
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